Apple TV now costs $14.99 a month after its fourth price hike in four years
Apple raised the price of its streaming service for new and current subscribers on Friday, bumping it up from $12.99 per month to $14.99, Deadline and Variety are reporting. An annual subscription now costs $119, up from $99. Apple also increased the cost of its individual Apple One subscription, which includes Apple TV and Apple's […]
The Verge2 sources
Published by CurrentWire · First coverage · Latest coverage
Compiled by CurrentWire News Desk
Summary based on reporting from The Verge and Deadline.
Coverage at a glance
- First observed by CurrentWire: Deadline · Aug 28, 2026 at 9:04 AM ET
- Coverage span: 43 min
- Coverage: 2 reports from 2 independent publications
- Coverage growth: 1 → 2 publications in 29 min
In this story
Automated coverage analysis
Generated automatically from the coverage listed on this page. CurrentWire adds no editorial claims.
Corroborated details
Details appearing in reports from multiple independent sources:
- “$12.99” — The Verge, Deadline
- “$119” — The Verge, Deadline
- “$99” — The Verge, Deadline
From the CurrentWire archive
Coverage
2 publications are covering this story.
Excerpts are the summaries each publisher distributes with its own feed, shortened and attributed.
The VergeTier B
Apple TV now costs $14.99 a month after its fourth price hike in four years(opens original report in a new tab)DeadlineTier B
Apple TV Hikes Price, Will Now Cost $14.99 A Month In U.S.(opens original report in a new tab)Apple TV is the latest streamer to raise rates, announcing this morning that the monthly subscription price for the service will increase in the U.S. for new and existing subscribers as of August 28. The new monthly… — Deadline
How coverage developed
First report from Deadline
Reported by The Verge
Story updateHeadline updated
Story updateThe Verge joined coverage
Story updateCoverage went from 1 to 2 sources
How CurrentWire compiled this story
The Verge (www.theverge.com), a Tier B publisher, filed this report on . CurrentWire published this page 27 minutes later, on .
Signal breakdown
CurrentWire ranked this story 73.8 of 100 in the snapshot this page was rendered from.
- Freshness
- 32.8 of 35
- Source authority
- 14 of 20
- Coverage breadth
- 8.5 of 20
- Geographic relevance
- 3.5 of 10
- Story prominence
- 10 of 10
- Velocity
- 5 of 5
Strongest signal: story prominence, 10 of 10. How each signal is calculated.
Filed under Technology · International · News. Topics extracted from this report, with other live CurrentWire stories mentioning each: United States (80), TV Hikes Price (1), Will Now Cost (none).
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