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Hershey Hopes Katseye Will Lure Younger Snackers to New Crème Bars
At The Hershey Company, the candy is the star, but marketing executives at the chocolate titan have figured out a way for the sweets to share screen time with some notable guests. Katseye, the popular all-girl pop group, will have a significant role in a new ad campaign aimed at introducing new Hershey’s Crème Bars […]
Variety
Published by CurrentWire · First coverage
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Filed under Culture · International · News. Topics extracted from this report, with other live CurrentWire stories mentioning each: Hopes Katseye Will Lure Younger Snackers (none), Crme Bars (none).
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