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Jemima Kirke on Her Marc Jacobs Campaign, Fashion Week Chaos and Why Jessa’s Style in ‘Girls’ ‘Doesn’t Appeal’ to Her

Marc Jacobs is going cinematic this fall. For its Fall 2026 campaign, the fashion house enlisted Jemima Kirke and Rowan Blanchard to star in “The Swap,” a scripted micro-drama that turns an accidental handbag mix-up into a chase across New York City. Playwright and actor Jeremy O. Harris also makes a cameo. The project is […]

Variety

Published by CurrentWire · First coverage

Compiled by CurrentWire News Desk

Summary based on reporting from Variety.

Jemima Kirke on Her Marc Jacobs Campaign, Fashion Week Chaos and Why Jessa’s Style in ‘Girls’ ‘Doesn’t Appeal’ to Her
Read the full report at Variety(opens in a new tab)

Automated coverage analysis

Generated automatically from the coverage listed on this page. CurrentWire adds no editorial claims.

Source mix

1 independent editorial domain

What coverage breadth measures

How CurrentWire compiled this story

Variety (variety.com), a Tier B publisher, filed this report on . CurrentWire published this page 18 minutes later, on .

Signal breakdown

CurrentWire ranked this story 69.2 of 100 in the snapshot this page was rendered from.

Freshness
31.2 of 35
Source authority
14 of 20
Coverage breadth
4 of 20
Geographic relevance
10 of 10
Story prominence
10 of 10
Velocity
0 of 5

Strongest signal: geographic relevance, 10 of 10. How each signal is calculated.

Filed under General · United States · News. Topics extracted from this report, with other live CurrentWire stories mentioning each: New York (10), Her Marc Jacobs Campaign (none), Fashion Week Chaos (none), Jessa Style (none).

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